Search Intent Over Search Volume: The Key to SEO Success
February 15, 2025
Our digital strategy department has started to notice that traditional keyword research no longer seem to be enough. We’ve seen firsthand how
Writing about the work
Blog - Page 3 of 4 - J. Mike Oliver
Search, lead generation and what happens when you push AI further than is sensible.
The Critical Role of Management: Why Great Managers Are the Backbone of Any Successful Business
February 11, 2025
In today’s fast-paced corporate environment, the role of a manager extends far beyond simply overseeing tasks or meeting deadlines. A truly
How I’ve Been Using AI to Supercharge My PPC Campaigns
February 11, 2025
As a digital strategist working with HVAC companies and a handful of other industries, I’ve done my fair share of manual audits,
Mastering Form Fills and Automations: A Guide for Streamlined Campaign Success
January 27, 2025
As my kids and I work on our series of coloring books, I’ve discovered just how impactful tools like form fills and
Short Story Base on the Song “Mad World”
October 10, 2024
The buzzing of fluorescent lights above the table feels like static in my brain. I sit there, eyes half-shut, staring at the
The Joy in Painting Something Sad
September 27, 2024
There’s a moment when the paintbrush meets the canvas, and time slows. Your hand moves instinctively, and the colors you choose are
A Short Story Based on the Song, “Ballad of Jayne” by L.A. Guns
September 26, 2024
Ballad of Jayne I heard Jayne died last week. They didn’t say how, but everyone’s whispering it was the usual way, too
A Short Story Based On “Mr. Brownstone”
September 26, 2024
Mark stared at his reflection in the grimy bathroom mirror, eyes hollow, skin stretched tight across his face. The man looking back
A Short Story Inspired by “Nothing Compares 2 U”, by Sinéad O’Connor
September 25, 2024
Nothing Compares 2 U It had been 15 days since she left, and JM still felt the echo of her absence in
A Short Story Inspired by Counting Crows, “Goodnight Elisabeth”
September 24, 2024
The old motel sign flickered, casting a dull, buzzing glow across the parking lot. Andrew sat on the hood of his car,